Simply being on Facebook is not enough. To make the most out of this social media giant, one must actively participate. This is especially true of businesses that wish to gain new customers through the use of social media. There is a fine line between posting too little, and posting too much.
One to two posts per day should be sufficient for businesses. You will need to remain visible, but should not overly advertise your products or services. Posting too much is a fast way to lose friends or followers, as this is basically considered some form of spam.I was looking for more information and found it here.
Each post should offer something of value. This can be simply information about a new product, a discount, or other exciting news that your connections may be interested in. Be sure to take the time to actually respond to comments you receive, as this is a great way to build trust.
Many businesses have found that Facebook can be a goldmine if it is used correctly. Just a few minutes spent each day using Facebook can yield excellent results. Keep your information fresh and your posting consistent. If you do this, the power of social media will be completely at your disposal.